Auto executives and psychoanalysts are fretting about how Trump will use the bully pulpit of his office and his Twitter account to try and force radical change
I like the car Im in now. Its a Chevrolet Suburban. Done in the USA, Donald Trump told the Detroit News last year when the then presidential hopeful was also invited to epithet his favorite vehicle from his 100 -plus vehicle fleet that includes a scissor-door Lamborghini Diablo and a 1956 Rolls-Royce Silver Cloud.
For General Motor, Chevys owner, it was nice PR, the latest in a series of endorsements from the Trumps that contact back like a elongate limo to the Cadillac Trumps landlord father Fred used to pick up his payment checks. In the 1980 s Donald Trump even worked on building a Trump-branded Cadillac, complete with VCR and paper shredder. The Trumps may be love of the USs largest “manufacturers ” but GM, and the car industry in general, “shouldve been” paying more attention to the last sentence of his pre-election endorsement: Made in the USA.
Trump reached out at the car industry last week like a drive-by shooter, firing off a series of enraged tweets about their outsourcing of US activities. Those tweets will be the hottest topic the coming week as Detroits annual auto celebration, the North American International Auto Show, goes started. Its an opportunity for the industry to show off all its recent makes and for its managers to address the media about the future. Trumps blimp-like shadow is overhanging the happening as senior executives and commentators fret about how this overtly interventionist president will use the bully pulpit of his office, and his Twitter account, to try and action a radical change in the way they do business.
Pretty much everybody is dreading being the subject of a tweet. Getting carried out into the court of public opinion with almost no reminding is not something anybody wants to get participated with, said Kristin Dziczek, administrator of the industry, labor and economics group at the Michigan-based Center for Automotive Research( CAR ).